Monday, December 23, 2019

Essay on Leadership Styles - 947 Words

This report is attempting to delve into the systemic differences autocratic, democratic and laissez-faire styles of leadership has on an individual, class, department or institution. As a nursing student, I believe it is important to understand the distinct differences inherent to each style as well as the benefits and disadvantages associated with the various styles of leadership. From my studies and observations an autocratic leader is less likely to use the opinions or suggestions of others; in fact they could be a working dictator. They are very hands on and believe their way is the only way. Autocratic leaders are normally inflexible. Working with or for this type of person could make for a very long day. (Lewin Lippitt, 1938)†¦show more content†¦In class or when I visit any hospital it is easy to spot the various leadership styles all you need to do is take a moment and observe the floor. Autocratic leaders are normally focused and many are micro managers for the lack of a better term(Lewin Lippitt, 1938). We were told by the medical team at Cincinnati that my mother was brain dead and that as soon as she was taken off of life support she would transition quickly. The doctor was hurried, blunt and to the point when he addressed the family. I am convinced that he was and is an autocratic leader. This man seemed to look right through us to his next case. Autocratic leaders are take control focused and they get the job done under stressful situations (Lewin Lippitt, 1938). We were all in such poor sprits hearing the bad news about my mother. It was refreshing when a very positive nurse began to explain my mother’s situation after the doctor left the room. I notice that although she was our attending nurse she was also in charge of the floor. Even though she would be assisting us she would from time to time assist her subordinates. She would use words and phrases such as how can â€Å"We†¦Ã¢â‚¬  (G. Pearson, personal communication, DATE). The democratic leader welcomes the opinions and suggestions of their subordinates. (Lewin Lippitt, 1938) G. Pearson, the RSN nurse also worked at the HamiltonShow MoreRelatedLeadership Styles : Leadership Style780 Words   |  4 PagesIntroduction Leadership style is designed according to a pioneer s behaviors, which is enveloped under behaviorist theory. Inside of this class, distinctive examples of leadership behavior are watched and classified as leadership styles. Practicing managers have a tendency to be the most keen on looking into this specific theory in light of the fact that with it leaders can modify their style taking into account the convictions, values, inclinations and society of the association they work for.Read MoreLeadership Styles Of Leadership Style1399 Words   |  6 PagesWhat is leadership? Merriam-Webster Online Dictionary defines leadership as â€Å"the power or ability to lead other people†. Although this is simply put, it is also correct. But leadership is much more than the ability to lead. The ability is one piece of the puzzle. Other pieces to consider in leadership are education, attributes, and style, just to name a few. In this assignment, I will focus on leadership style. Speci fically, I will discuss my style according to the assessment developed byRead MoreLeadership Style Of Leadership Styles897 Words   |  4 PagesThe last style of leadership is delegative leadership in which the leader delegates tasks to the employees. This leader is able to derive satisfaction from allowing the staff to participate in decision making responsibilities (Brody and Nair, 2014, p. 4). These leadership styles are not set in stone and characteristics may overlap into other leaderships styles. The leadership style that would best suit a rural area is participate leadership style. In rural areas agencies and organizations lack resourceRead MoreLeadership Styles And Leadership Style851 Words   |  4 Pageswant to give critical thought to your unique leadership style and foster genuine followership, learn from what’s out there and weave it into something meaningful and authentic.† (Feiner, 2015) For the last two weeks, I have spent time self-analyzing and soul searching to identify the qualities I bring to a leadership role. Many of the core values important to me also align between the participative leadership style and laissez-faire leadership style. These values include working in a team environmentRead MoreLeadership Styles : Leadership Style995 Words   |  4 PagesLeaders are expected to use a leadership style, communication skills, and their knowledge of interpersonal and team dynamics to create an appropriate quality of work life for their followers in the workplace. A leadership style is a combination of a leader’s attitude, expertise, character, and values that is exhibited in the leader’s behavior. Each style of leadership reflects a leader’s beliefs about a follower’s capabilities. A follower’s perception of leadership style really matters to them, as theyRead MoreLeadership Style Of Leadership Styles934 Words   |  4 PagesThere is much that is written about leadership; like books on l eadership styles, techniques and also biographies of leaders that have inspired people to action. While this is true, there is the everyday leadership and a slightly different outlook to leadership as well. Here are a few of them. 1. There Are Different Kinds of Leaders Among leaders are formal and informal leaders. Formal leaders are elected to their positions like congressmen, senators and office bearers of clubs. Informal leadersRead MoreLeadership Styles : Leadership Style979 Words   |  4 Pagestheir own leadership style. In her article, Johnson (n.d.) discusses five leadership styles: Laissez-Faire, autocratic, transactional, transformational and participative. Laissez-Faire has a French origin and it means â€Å"a policy or attitude of letting things take their own course, without interfering† (Oxford dictionaries, 2016). When leaders take total control, such as making all decisions alone and does not ask for the input of the employees, they are using the autocratic leadership style. ThisRead MoreLeadership Style Of Leadership Styles Essay1433 Words   |  6 Pagesprobably feel as if they know enough about leadership to speak on the subject. In many cases, however, this is not truly the case at all. Leadership is a broad concept , and there are several different styles and approaches to consider when studying the topic. It is important to consider these styles and approaches when evaluating the effectiveness, or lack thereof, of any particular form of leadership. With that in mind, this essay will consider the leadership styles of two leaders who are involved in theRead MoreThe Leadership Style Of Leadership Styles1994 Words   |  8 Pagesthat leadership is a kind of ability or activity which a leader could straight affect and guide their followers to achieve certain objectives in the specific situation (John Calvin Maxwell,2011). The shifting internal elements and increasing external competitions have posed growing demanding to managers’ leadership approaches. However, managers are provided with various personalities or perspectives, accordingly, managers are not accomplishing their aims by using similar styles. The leadership styleRead MoreLeadership Styles Of Leadership Style1088 Words   |   5 PagesConsider what leadership or management style speaks most to you. Discuss that particular style, explain why it fits you better than others. Alternatively, consider the leadership or management style fits you least. Explain what is least desirable with that style from your perspective. What leadership or management style speaks most to me? They are a few leadership styles that I venerate. The Transformational Leadership, the Visionary Leadership, and the Charismatic Leadership styles are the most

Sunday, December 15, 2019

Hypothesis Testing Is Undertaken Health And Social Care Essay Free Essays

This chapter describes the methodological analysis used in the current survey that examines the relationship between emotional intelligence ( EI ) and burnout among nurses working in private infirmaries in Malaysia. Specifically, this chapter inside informations the research design selected by the research worker, population and sampling, trying processs, and informations aggregation method. 3. We will write a custom essay sample on Hypothesis Testing Is Undertaken Health And Social Care Essay or any similar topic only for you Order Now 2 Research Design Research design is a maestro program that specifies the methods and processs for roll uping and analysing informations needed for work outing a job ( Zikmund, 2003 ) . Harmonizing to Cooper and Schindler ( 2008 ) , research design is the design for aggregation, measuring, and analysis of informations. Sekaran and Bougie ( 2011 ) stated, â€Å" the research design involves a series of rational decision-making picks associating to the intent of the survey, the type of probe, the extent of research worker intervention, the survey scene, the unit of analysis, the clip skyline, the type of sample to be used every bit good as the measuring, informations aggregation methods, trying design, and informations analysis † . This survey used hypothetico-deductive method or a quantitative attack, whereby harmonizing to Creswell ( 2005 ) , a hypothetico-deductive method is â€Å" a type of educational research in which the research decides what to analyze, asks specific, narrows inquiries, collects numeral ( numbered ) informations from participants, analyzes these Numberss utilizing statistics, and conducts the enquiry in an indifferent and nonsubjective mode † . In short, hypothetico-deductive method is an enquiry into an identified job, based on proving a theory, measured with Numberss and analyzed utilizing statistical techniques. Therefore, the end of hypothetico-deductive method is to find whether the prognostic generalisations of a theory clasp true. This method besides provides a quick, cheap, efficient, and accurate agencies of measuring information about those who are involved in the survey ( Zikmund, 2003 ) . The intent of this survey was hypothesis testing. Based on the account given by Sekaran and Bougie ( 2011 ) , a hypothesis testing is undertaken to explicate the discrepancy in the dependant variable or to foretell organisational results. In this sense, the research worker wanted to cognize the nature of the relationship that may be established between EI and burnout by proving the hypothesis developed. Since the purpose of this survey is to set up a mensurable relationship between EI and burnout, thereby hypothetico-deductive attack is said to be more suited. This method is appropriate to analyze the relationship between variables and to find how much one variable contributes to the anticipation of another ( Creswell, 2005 ; Leedy A ; Omrod, 2005 ) . Specifically, a hypothetico-deductive study method utilizing a descriptive correlativity design is used to prove the dealingss between all the variables of the survey. The correlativity research design is used when the relationships be tween variables are non considered causal, and where the relationship between two or more variables is determined ( Salkind, 2003 ) . In add-on, hypotheses are developed and tested to depict and explicate the nature of relationship between EI and burnout among the nurses working in private infirmaries. Sekaran and Bougie ( 2011 ) pointed out that the extent of intervention by the research worker with the normal of work in the workplace has a direct bearing on whether the survey undertaken is causal or correlativity. Since the correlational research was used, the survey was conducted in the natural environment of the organisation with minimum intervention by the research worker with the normal flow or work in noncontrieved scenes. In other words, informations were collected from the nurses involved in their workplace. Researcher did non alter any of the scene of their workplace whereby their day-to-day modus operandi occupations were minimally interfered when research was done. Apart from that, the informations were gathered merely one time. Hence, it was a cross-sectional survey. Figure 3.1 below shows the research design for the relevant survey. *diagram 3.3 Population and Sampling The population of research is â€Å" a group of possible participants to whom you want to generalise the consequences of the survey † ( Salkind, 2003 ) . Since there are no limited resources such as clip, cost, and human resources, it is non practical and about impossible to study the whole population. On the other manus, trying enables a research worker to garner information rapidly and besides reduces the cost and work force demands for informations aggregation. Sampling besides enables the research worker to do generalisation sing the whole population or parts of the whole population based on a little figure of elements ( Zikmund, 2003 ) . This subdivision discusses the sampling process, including population, unit of analysis, trying frame, trying design, and sample size. 3.3.1 Population, Sampling Frame and Unit of Analysis The population for the survey consists of the staff nurses employed at three private infirmaries in Klang Valley, Malaysia. *** 3.3.2 Sampling Design This research focused on the private infirmaries in Klang Valley. The logic behind choosing the private infirmaries in Klang Valley is that the big and good equipment infirmaries are located in this country and they serve a higher denseness of population. The highest population densenesss are found in Kuala Lumpur, followed by Penang and Putrajaya ( 6,891, 1,490, and 1,478 individuals per square kilometer severally ) for the twelvemonth of 2010 ( Department of Statistics, Malaysia, 2012 ) . **Since the larger private infirmaries are focused in Klang Valley, they have besides higher bed capacity which is assumed to straight interpret to the figure of nurses being hired by these infirmaries. A sum of three private infirmaries in Klang Valley were selected with most of them holding a bed capacity of more than **200. Therefore, it can be assumed that rather a bulk of private infirmary nurses are located in the infirmaries in Klang Valley. Additionally, the elements that constituted as the sample of the research needed to be selected from the population. The procedure of choosing equal figure of elements from a population is called the sampling design. The major types of trying design include chance and non-probability sampling. In chance sampling, every component in the population has some known opportunities of choice whereas in non-probability sampling, the elements ‘ opportunity of being selected as sample topics is unknown ( Zikmund, 2003 ) . High generalizability of the findings and non being confidently generalizable are two specific features of chance and non-probability sampling severally ( Sekaran A ; Bougie, 2011 ) . This survey utilised chance trying design to choose the single private infirmary staff nurses. The nurses were selected utilizing simple random trying to enable wider generalizability of the findings. 3.3.3 Sample Size The determination about sample size is non based on a definite reply but depends on a figure of considerations ( Bryman A ; Bell, 2007 ) . The sample size depends on three factors: ( 1 ) the type of informations analysis ; ( 2 ) the coveted truth of the consequences ; and ( 3 ) the population features ( Neuman, 2003 ) . Harmonizing to Sekaran and Bougie ( 2011 ) , the sample size is governed by the extent of preciseness, assurance desired, variableness in population, cost and clip restraint, and the size of population. The sample size should be big plenty to enable research workers to foretell the population parametric quantities within acceptable bounds. In general, two constituents of a good sample are its adequateness and representativeness. Since an optimum sample size besides helps in minimising the entire cost of trying mistake, hence an appropriate sample size must be chosen. Sekaran and Bougie ( 2011 ) stated a tabular array suggested by Krejcie and Morgan ( 1970 ) has greatly simplified the sample size determination to guarantee a good determination theoretical account. Since the population of this survey consist of ****xxx**** private infirmary staff nurses as identified earlier, hence based on the tabular array provided by Krejcie and Morgan, the sample size needed was at least, n=xxxx staff nurses. 3.4 Data Collection Method This subdivision explains the method used for garnering informations. In this survey, secondary information every bit good as primary informations were involved. Secondary informations referred to the diary articles, public records, text editions, or any other information that were available for readings. From these informations, related countries and a figure of informations aggregation methods were studied and the most applicable 1s were chosen. On the other manus, primary informations resulted from a combination of two different set of questionnaires were developed specifically for each of the countries: EI and burnout. These questionnaires were combined along with the selected demographics variables. This subdivision further describes some advantages of carry oning a study utilizing questionnaires. It besides elaborates on each questionnaire that is used to mensurate the forecaster and standard variable of the current survey. 3.4.1 Personally Administered Questionnaires Survey research workers collect quantitative and numeral informations utilizing questionnaires ( Creswell, 2005 ) . A questionnaire is â€Å" a pre-formulated written set of inquiries to which respondents record their replies within closely defined options † ( Sekaran A ; Bougie, 2011 ) . Basically, questionnaires enable efficient informations aggregation when the research worker knows precisely what information is needed and how to mensurate the variables of the survey ( Sekaran A ; Bougie, 2011 ) . Specifically, this survey used personally administered questionnaire studies method for informations aggregation and the instrument of the survey was developed by incorporating the points applied by the old research workers. Harmonizing to Sekaran and Bougie ( 2011 ) , the chief advantages of personally administered questionnaires include: ( 1 ) can set up resonance and motivate respondent ; ( 2 ) uncertainties can be clarified on the topographic point ; ( 3 ) less expensive and consumers less clip than questioning when administered to groups of respondents ; ( 4 ) about 100 % response rate ensured and responses could be collected within a short period of clip ; and ( 5 ) namelessness of respondent is high. To plan a good questionnaire, Sekaran and Bougie ( 2011 ) stated that it is advisable to include some negatively worded inquiries alternatively of give voicing all inquiries positively. Thereby, the inclination in respondents to automatically circle the points towards one terminal of the graduated table is minimized. Nevertheless, in instance this does still go on, the research worker has an chance to observe such prejudice. Hence, both positively and negatively worded inquiries are included in the questionnaire for current research. Apart from that, double-barrelled, equivocal, recall-dependant, prima, and loaded inquiries, every bit good as societal desirableness responses have to be avoided ( Sekaran and Bougie, 2011 ) . The sequence of inquiries should be such that the respondent is led from inquiries of a general nature to those that are more specific, and from inquiries that are comparatively easy to reply to those that are increasingly more hard ( Sekaran and Bougie, 2011 ) . An full research rests on the measuring instruments, which must be dependable, valid, and appropriate for replying the research inquiry of the survey ( Leeky A ; Ormrod, 2005 ) . The usage of bing instruments ensures the quality of a study inquiries ( Cone A ; Foster, 1993 ) . Using bing instruments to build a measuring questionnaire adds proved cogency, dependability, truth, and effectivity from past usage ( Creswell, 2005 ) . Therefore, the research worker adapted self-report bing instruments to mensurate all the concepts of the present research. All the self-report steps are discussed in inside informations in the undermentioned subdivisions. 3.4.1.1 Schutte Self-Report Emotional Intelligence Test ( SSEIT ) This survey utilized the Schutte Self-Report Emotional Intelligence Test ( SSEIT ) ( Schutte et al. ; 1998 ) to measure the EI of the nurses working in the private infirmaries selected. SSEIT was chosen after consideration of several alternate steps of EI, including point EQ-i ( Bar-On, 1997 ) , the ECI ( Boyatzis, Goleman A ; Rhee, 2000 ) , and the MSCEIT ( Mayer, Salovey, Caruso A ; Sitarenios, 2003 ) . These steps were non used because they are proprietary and necessitate considerable clip to administrate. On the other manus, SSEIT provides research worker with the ability to hit the informations, does non imply cost for usage of the instrument, and is less time-consuming for the research participants. The SSEIT which besides referred as the Assessing Emotions Scale is a self-report step that measures EI as defined by Salovey and Mayer ( 1990 ) . Schutte et Al. ( 1998 ) conducted a series of surveies to develop the graduated table and to find its cogency and dependability. A factor analysis of more than 60 points suggested a one-factor solution of 33 points. This one-factor solution resulted in scale points stand foring each of the undermentioned three classs: ( 1 ) assessment and look of emotion in the ego and others ; ( 2 ) ordinance of emotion in the ego and others ; and ( 3 ) use of emotions in work outing jobs. However, the most widely used subscales derived from the 33-item SSEIT graduated table are based on factors identified by Petrides and Furnham ( 2000 ) , Ciarrochi, Chan, and Bajgar ( 2001 ) , and Saklofske, Austin, and Minski ( 2003 ) . These factor analytic surveies suggested a four-factor solution for the 33 points. The four factors are described as: ( 1 ) Percept of Emotion ( 10 points ) ; ( 2 ) Pull offing Own Emotions ( 9 points ) ; ( 3 ) Pull offing Others ‘ Emotions ( 8 points ) ; and ( 4 ) Use of Emotion ( 6 points ) ( Ciarrochi et al. , 2001 ) . The SSEIT graduated table has been used and validated in several surveies ( Petrides A ; Furnham, 2000 ; Schutte, Malouff, Bobik, Coston, Greeson, Jedlicka, Rhodes A ; Wendorf, 2001 ; Schutte, Malouff, Simunek, McKenley A ; Hollander, 2002 ; Charbonneau A ; Nocol, 2002 ) . In add-on, an internal consistence analysis with two different samples showed a Cronbach alpha of 0.90 and 0.87 ( Schutte et al. , 1998 ) . The sample points of this instrument include: â€Å" I find it difficult to understand the gestural messages of other people † for Perception of Emotion ( PE ) , â€Å" When I am faced with obstructions, I remember times I faced similar obstructions and get the better of them † for Pull offing Own Emotions ( ME ) , â€Å" I know when to talk about my personal jobs to others † for Pull offing Others ‘ Emotions ( MOE ) , and â€Å" Some of the major events of my life have led me to re-evaluate what is of import and non of import † for Utilization of Emotion ( UE ) . The SSEIT was rated on a 5-point Likert graduated table as in the original instrument with responses runing from 1 ( strongly disagree ) to 5 ( strongly agree ) . 3.4.1.2 Maslach Burnout Inventory-Human Service Survey ( MBI-HSS ) Maslach ‘s Burnout Inventory ( MBI ) is normally used as a research tool in the current literature to mensurate the degree of burnout ( Lee, Ashforth A ; Blake, 1990 ; Kanste, Miettunen A ; Kyngas, 2006 ; Wu, Zhu, Wang, Wang A ; Lan, 2007 ) . This survey measured nurse burnout utilizing the 22-item Maslach Burnout Inventory-Human Service Survey, 3rd edition ( MBI-HSS ) ( Maslach et al. , 1996 ) . MBI-HSS steps burnout among employees in human services establishments and wellness attention businesss such as nursing, societal work, psychological science, and ministry in footings of: ( 1 ) Emotional Exhaustion ( 9 points ) ; ( 2 ) Depersonalization ( 5 points ) ; and ( 3 ) Personal Accomplishment ( 8 points ) . The MBI-HSS has sound psychometric belongingss to guarantee dependability and cogency. MBI has demonstrated to hold concept cogency through the analysis of informations from a innovator instrument of 47 points administered to human service forces ( Maslach A ; Jackson, 1981a ) . Convergent cogency surveies indicate the MBI-HSS graduated tables measure the same concept as other burnout instruments. Correlations of emotional exhaustion and depersonalisation with other burnout self-report indexs are high ( rs gt ; .50 ) , where as correlativities with personal achievement are slightly lower ( rs gt ; .30 ) ( Schaufeli A ; Enzmann, 1998 ) . Maslach et Al. ( 1996 ) reported internal consistence of MBI with dependability coefficients as follows: I ± = .90 for emotional exhaustion ( EE ) , I ± = .79 for depersonalisation ( DP ) , and I ± = .71 for decreased personal achievement ( PA ) . Furthermore, the test-retest dependability ranged from moderate to high. The test-retest dependability coefficients were as follows: EE ( .82 ) , DP ( .62 ) , and PA ( .80 ) . Sample points from Emotional Exhaustion ( EE ) subscale include: â€Å" I feel emotionally drained from my work. † Sample points from Depersonalization ( DP ) subscale include: â€Å" I feel I treat some patients as if they were impersonal objects. † Sample points from Personal Accomplishment ( PA ) subscale include: â€Å" I can easy understand how my patients feel about things. † Basically, nurse burnout was measured based on statements that concern feelings or attitudes about one ‘s work and how frequently those feelings occur. The frequence with which the nurses experience each point was measured on a 5-point Likert Scale anchored by Never ( 1 ) and Everyday ( 5 ) . 3.4.1.3 Demographic Data It is a affair of pick for the research worker whether inquiries seeking personal information of respondents should look at the beginning or at the terminal of the questionnaire ( Sekaran A ; Bougie, 2011 ) . Harmonizing to Oppenheim ( 1986 ) , some research workers ask for personal informations at the terminal instead than the beginning of the questionnaire. Their logical thinking may be that by the clip the respondent reaches the terminal of the questionnaire, he or she has been convinced of the legitimacy and genuineness of the inquiries framed by the research worker and, therefore, is more inclined and conformable to portion personal information ( Sekaran A ; Bougie, 2011 ) . On the other manus, research workers who prefer to arouse most of the personal information at the really beginning may speak up that one time respondents have shared some of their personal history, they may hold psychologically identified themselves with the questionnaire, and may experience a committednes s to react ( Sekaran A ; Bougie, 2011 ) . Both these methods of seeking personal information have their pros and cons. For current survey, demographic information of the respondents were requested on the last subdivision of the questionnaire. This portion includes demographic information such as age, gender, cultural group, matrimonial position, old ages of work experience, making, nursing class, and section. The respondents were required to click the appropriate replies. The study questionnaire can be found in Appendix A. The two chief instruments selected for this survey have shown concept cogency and dependability based on old surveies but they have non been tested in the Malayan context. Therefore, the dependabilities of all the instruments and content cogency were tested during the pre-test. The sum-up of the questionnaire with the dislocation of subdivisions and the description of each of the survey instruments is shown in Table 3.1. How to cite Hypothesis Testing Is Undertaken Health And Social Care Essay, Essay examples

Saturday, December 7, 2019

Customer Relationship Management in the Financial Industry

Question: Identify who the property is targeting, explain how the property utilizes CRM, what does the property hope to achieve with this and in your opinion, are their CRM tactics unique? Explain why you feel this way. Answer: Customer relationship management is one of the most important tools that help in evaluating the desired of the concerned organization. Considering the case of teamwork and honeymoon of a world-class report i.e. Tabacon within Costa Rica. The property targeted the audiences such as the honeymoon couples as well as the tourists. The services provided by the staff and the employees were satisfactory and some of the services were extraordinary. It is evident to enhance the customer relationship management as it increases the customer base and brings out the desired profitability for the organization. Moreover, the support staff enhanced the service to that was delivered to the customers. The customer relationship management techniques were utilized from the property quite significantly. Starting from the beginning, there was the availability of the private dinner for the guest. The collaboration as well as the communication process was very good as they made it easier for the customers t o have the desired unique experience. There was a reservation specialist who particularly received the reservations for the desired customers (King et al.). The housekeeping takes the gentle care of the people or the customers. The services from the waiter were satisfactory and it made the customers comfortable. Most important for the CRM is to use perfect communicational tools and the staff of the Hotel used the enhanced communication process with the respective customers. It was found that there were five of the important people and two important systems i.e. internal and the external system that helped in providing the smooth and the extraordinary experience to the customers. The delivery of the services and effective communication process evaluated the significant growth of the organization. The primary aim of the property was to increase the customer satisfaction and to provide reliability of services to the desired customers as it will help in bringing out the positive results for the organization. Moreover, the larger number of the customers will increase the profitability of the organization. The most important fact resides that the people or the employees that were engaged in providing the hospitality services to the customers were taking care of customers quite significantly and this enhanced the customers experiences. The organization was trying to achieve the confidence and the support of the customers. The satisfaction of the customers is considered to be of great importance in order to achieve the desired goals of the concerned organization. The effective means of the communication played the most important role in providing the desired unique experience to the respective customers of the hotel concerned. One of the most important steps is the listening skills of the employees that are incorporated into the CRM techniques (Geneva). There are five of the most important steps which enhance the CRM process, they are the strategic planning, development of the program, creation of the test development, implementation and the evaluation with the desired optimization. In order to increase the profitability of any organization, the most important are to enhance the reliability and satisfaction level of the respective customers of the organization, as the customers will help in bringing out the desired positive results for the organization concerned. These tactics such as taking care of the comfort ability of the customers are important but the reservation services and the effective means of the communication process helped the organization significantly in achieving the desired goals of the business. Sharing and collaboration program with the cooperation were important to establish the desired and perfect relationship with the customers of the or ganization concerned. The effective conversation with the respective customers of the concerned organization helps in understanding the desired requirements of the customers from the organization. It becomes very important for any of the organization to know exactly what the customers wants from the organization, as it will help in providing the satisfactory services to the customers and this helps to evaluate the desired growth of the organization on a large scale. One of the other points was that the employees as well as the support staff at the hotel was very helpful and dedicated to their job in providing the reliable services to the different customers (Rajala). This feature particularly makes the organization that is the hotel different from that of the others. The feedback and the responses received from the different customers bring out the desired fact that the hotel has successfully implemented and executed the customer relationship management strategies as it helps in ach ieving the goals of the organization concerned. References King, Ceridwyn et al.Hospitality Marketing. Sydney, N.S.W.: Pearson, 2010. Print. Ogneva, Maria. "HOW TO: Use Social Media To Create Better Customer Experiences".Mashable. N.p., 2011. Web. 6 Mar. 2016. Rajola, Federico.Customer Relationship Management In The Financial Industry. Dordrecht: Springer, 2013. Print.